How Samsung is out-innovating Apple
Even then, it took another few years before Android was good enough to go toe to toe with iOS, Apple's mobile operating system.
But it's no longer about
being just as good as Apple. You have to be better. Competitors have
built upon the foundation Apple laid in mobile and are now leapfrogging
it with bunch of useful features you can't find on iPhones and iPads.
The evidence is everywhere, but it's most apparent in products made by Apple's biggest mobile rival, Samsung.
By now, Samsung's Galaxy devices have become synonymous with Android,
to the point that the manufacturer has more brand recognition than any
other phone or tablet running Google's operating system. A lot of that
has to do with Samsung's massive marketing budget, but you can't ignore
the fact that the company has innovated a lot by creating popular new
product categories that Apple is wary to try.
The best example of this
is the Galaxy Note, a smartphone-tablet hybrid with a giant screen. When
that device first hit the United States about a year ago, critics (including me)
slammed the device for being too large. It couldn't fit comfortably in
your pocket. It was really thick. And it came with a stylus, that relic
of the Palm Pilot era, making the Note feel like a step backward.
None of that mattered.
Samsung sold at least 10 million Galaxy Notes. The company came out with
an updated version with an even larger screen called the Galaxy Note II
a few months later and sold another 5 million (at last count), a very big achievement for a single Android device.
Jadid Tech
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